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Why Coldpitch only writes what it found
A cold message that states one wrong fact is worse than no message. So the writer is not allowed to know anything it was not given.
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Why every draft is checked by a separate step
A writer that checks its own work is grading its own homework. So the check is a different step, with a different job.
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Why Coldpitch is a pipeline and not an agent
An agent decides its own next step. We wanted every step fixed, cheap to check, and loud when it breaks.
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How Coldpitch decides a company is worth a message
Many companies a source finds are dropped before anything is written. Here is what they are checked for, in order.
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Why the message goes to the right person, not the easiest one to reach
A reachable moderator is easier to message than a marketing lead with no Telegram. It is also the wrong person.
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Why a Coldpitch message never says when
"A couple of days ago" is the most natural phrase in a cold DM, and the one most likely to be untrue.
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Why Coldpitch does not send messages for you
It finds the company, the person and the reason, and writes the draft. Pressing send stays with you.
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What Coldpitch will not do, and what we will not build
The list of things we decided against is as much the product as the list of features.