Some things Coldpitch does not do because they are hard. The ones below it does not do because we decided against them, and they are written down so that a later version of us has to argue with the reason rather than forget it.
- Invent a fact. No claim in a message that cannot be traced to something that was found. Why the writer only gets the facts.
- Send on its own. Drafts only; you press send. Why.
- Blast a list. One company, one reason, one message. We will not build features whose purpose is sending more messages a day. The number we care about is how many were worth sending.
- Say when. The date of an event stays on the lead and out of the message. Why.
- Read a source against its terms. Before a source is switched on, we read its terms, not just its robots file. A published API or feed is the door we use. A browser check, a scrambled link or a login wall is a no, and we do not use anyone's personal login to get past one. This is why Coldpitch does not read LinkedIn or Reddit.
- Ask for your passwords. Coldpitch reads public pages and sends nothing, so it has no reason to hold your X or Telegram login.
- Fake urgency. No "spots are limited", no "I will close your file", no deadline that is not real. The follow-up guide says why those lines cost more than they win.
Try Coldpitch and skip the manual part
It finds the accounts worth writing to, spots the weak point, digs out who to talk to on Telegram or X, and writes the first message from what it actually found. Less work than doing this by hand, and better leads at the end of it.
Get my first messagesMore from the handbook
- Why Coldpitch only writes what it found
- Why every draft is checked by a separate step
- Why Coldpitch is a pipeline and not an agent
- How Coldpitch decides a company is worth a message
- Why the message goes to the right person, not the easiest one to reach
- Why a Coldpitch message never says when
- Why Coldpitch does not send messages for you